Google AdWords
Google wanted to share with their audience how easy it is to use AdWords.
We created a series of animated videos for an AdWords awareness campaign. This campaign ran in YouTube TrueView ads, as well as client's owned channels and social media. My role as Creative Director was to oversee the whole project, from initial concept stages, storyboarding, to finalized animation.
Client: Google
Creative Director: Lucia Aranguren
Graphic Design: Luis Rodrigues
Google International Expansion Services
Google helps companies of all sizes to expand internationally through a series of services.
To communicate this, we created a short video and animation that included case studies of companies that were already benefitting from those services.
My role as Creative Director was to oversee the whole project, from initial concept stages to the finalized video.
Client: Google
Creative Director: Lucia Aranguren
Senior Designer: Matt Niblock
Pass It On
Google wanted to get their employees talking about potential lead opportunities. So for them we created an internal desk drop to would promote referrals between sales teams.
The string phone was a fun, playful way of engaging people to enjoy good, old-fashioned conversation. It was delivered in a box with a leaflet that explained how to use a string phone.
This project was awarded Gold in Driven by Design Awards.
Client: Google
Creative Director: Lucia Aranguren
Senior Designer: Luis Rodrigues